Octolift takes a few minutes to set up. There is nothing to install in your theme: the app reads your products through Shopify and shows you, inside the Shopify admin, how AI shopping assistants see them and what to change.
Install the app from the Shopify App Store. Shopify shows you the permissions Octolift asks for (they are explained on the Data and privacy page) and may ask you to pick a plan; if you skip that, you are on the Free plan, which is enough to see how the app works. You can change plan at any time from Plan and model.
Octolift then opens inside your Shopify admin. On your first install you also receive a short welcome email; reply to it whenever you have a question.
On the Home page press Analyze product and pick a product. The analysis page opens with:
A scan usually takes a few seconds. Scoring is included in every plan, so analyze as many products as you like. See How scoring works.
Press Improve with AI on the analysis page. Octolift writes a better description, up to three titles, and suggests category fields (and a category when one is missing or looks wrong). Each suggestion sits next to what you have now, with the points it is expected to earn. Pick the ones you want, edit them if you like, and press Save, or take them all at once with Apply all suggestions, which lists what it will write and asks you to confirm. Nothing is written to your store until you do one of those.
Each generation uses one product improvement from your monthly allowance on the default model. See Improve with AI and Plans, allowance and models.
In How shoppers find you in AI, read where the product ranks for the suggested questions and which product wins instead. Type your own phrase under Try your own search, and press Track on the questions you care about to keep them on the Tracked tab. If you ship to several countries, pick another market in the country dropdown and press Check to rank it there. See AI visibility.
The Products page has five views: Needs work (analyzed, weak or critical, nothing applied yet, weakest first), Improved (a change was applied), Analyzed, Not analyzed and All. Search by title, filter by rating, and from any row analyze, rescan, improve with AI or view the changes. When a change you applied raised the score, the row shows the score before and after.
On Plan and model you can choose which language model writes your suggestions. The default is the cheapest and does the job well. A stronger model uses more of your allowance per product, not more money, and the picker shows how many products each one leaves you this month. Switching is free and never changes an existing score.
| Menu item | What you do there |
|---|---|
| Home | Analyze a product, see the sales AI assistants brought you in the last 30 days, and your plan and model at a glance. |
| Products | Your catalogue with scores in five views (Needs work, Improved, Analyzed, Not analyzed, All). Search by title, filter by rating, and analyze, rescan, improve or view changes from any row. |
| Plan and model | Your plan, how much of the allowance is used, when it renews, and the suggestion model. |
| Support | Chat with us, email us, read these guides, and search the FAQ. |
Open Support in the app menu to chat with us, or email support@craftshift.com. Tell us your store URL and the product you were looking at and we will pick it up from there.
What Octolift does, how it works, what you see on each screen, and what it deliberately does not do.
The two halves of the AI visibility score, every check and its points, the rating bands, and when a product is scored again.
What the suggestions cover, the rules they follow, how applying a change works, and what is written to your store.